Juan Pablo TazzioliBack to Work
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BUGATTI STEERING WHEEL

Development of a luxury steering wheel concept created for the Bugatti Millenium interior, a project developed together with Lucas Colombo Carbone and Matías Damico. The proposal aimed to reinterpret Bugatti's characteristic visual and performance language through a more contemporary, driver-focused steering wheel, combining sporty proportions, sculpted surfaces, digital displays, aluminium switches and a fingerprint start function within a cleaner, more integrated and advanced composition. The result was a component designed to reinforce precision, exclusivity and a current technological reading within the cabin.

Bugatti Millenium steering wheel — white, front view on desk
Bugatti Millenium steering wheel — white, front and profile views
Bugatti Millenium steering wheel — white interior, two angles
Bugatti Millenium steering wheel — dark, front and profile views
Bugatti Millenium steering wheel — dark interior, Chiron cockpit
Bugatti Millenium steering wheel — brown, front and profile views
Bugatti Millenium steering wheel — brown interior, Chiron cockpit

My Contribution

Within that project, my work focused on the complete design and development of the steering wheel, specifically conceived for the Bugatti Millenium interior. My contribution included the formal definition of the piece, 3D modelling, surface refinement, and the visual integration of the interface and material elements, aiming to balance brand identity, sporty character and a sense of technological luxury within a single component.

Process

Concept development of the steering wheel in relation to the interior, form refinement, 3D modelling in Rhinoceros, integration of interface and material details, and visualisation in KeyShot for presentation and concept communication.