LUXURY EV STEERING WHEEL
Refinement of a steering wheel concept for a high-end electric vehicle, focused on transforming an already defined base into an object with a stronger sense of luxury, precision and technological sophistication. The project explored how conventional switches could be reinterpreted through a more integrated proposal, combining clean surfaces, touch interaction with click feedback, illuminated crystal elements and a pattern strategy aligned with the wider cabin language. Using the diamond as the main reference for the pattern strategy, the steering wheel was developed as a component capable of expressing innovation, perceived quality and a more exclusive material character at the same time.
My Contribution
Within the team, my role focused on refining the steering wheel details to elevate it into a more luxurious and technologically advanced proposal. This included rethinking traditional switches through touch surfaces with haptic click feedback, aiming to convey precision, clarity of use and a high-quality interaction experience. I also worked on the integration of illuminated crystal elements, the definition of details linked to the overall pattern strategy, and the development of a more coherent language between handcrafted luxury and advanced technology. The process began with conceptual explorations and sketches, and was later translated into 3D through the development of geometry, textures, details and lighting, followed by visualisation and rendering in KeyShot.
Process
Concept exploration through sketching, refinement of switches and tactile interface, integration of crystal and lighting, pattern strategy development, 3D modelling in Rhinoceros, definition of textures and details, and visualisation in KeyShot for presentation and concept communication.